Your Web site may look great, but does the copy get across your
message effectively? It’s amazing how many companies will invest thousands of
dollars in a Web site, but fail to spend the comparatively small amount of time
and money needed to make the copy inviting, informative and grammatical. And
yes, peeple who visit your cite does notice! (You immediately noticed the
problems in the last sentence, right?)
Don’t let poor wording choices, grammar problems and misspellings sink your
Internet investment. We can edit your existing copy or write new Web copy,
drawing on your ideas and existing printed materials, to create concise, clear
copy that grabs Web surfers.
Below
is an example from a recent edit/rewrite we did at
www.martydesigns.com
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Before:
People are relying on the Internet for instant information on companies to view
what they have to offer. We have choices from whom we purchase, partner with and
conduct business with. Our award winning Web site design projects are smart,
clean and always fresh.
After:
People rely on the Internet for instant information. They want to know what your
company has to offer. They have choices. They can partner with you – or they can
partner with one of your competitors.
You
have an instant to make a connection. Customers click on your Web site. If it
opens… if it answers their questions… if it wows them… if it motivates them to
open another page and another and finally to call you for information on your
product or service… then you have succeeded.
Make the connection… with a Web site by Marty Designs.
Our award-winning Web site designs are smart, clean, fresh – and individually
designed to produce dramatic results for each client.
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Are you in the medical field?
Your website can be a crucial communication tool for your practice. On the Web,
you can provide patients with important information about your doctors, staff,
expertise and procedures. Don't settle for a poorly worded website that
communicates the wrong image! Visit the website we wrote recently for a
mammography center (www.bertrandbreastcenter.com)
for ideas on how your practice can make better use of the Internet.
Think your Web site is already perfect? Don’t fall victim to the
mistake that many companies make. You must update your Web site frequently to
keep information current and readers returning. Let us help. We can craft small
stories, news items, newsletters and other teasers that will keep surfers coming
back again and again for more.
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